Marketing & Revenue Manager (Cruise) Worldwide

Marketing & Revenue Manager (Cruise) – Worldwide

We are seeking a number of experienced Marketing & Revenue Managers for a leading Cruise Line company.

Position Summary:
Optimizes onboard revenue generation by analyzing financial data and develops cross-marketing strategies. Participates with shipboard management in the decision-making process and implementation of all issues impacting onboard business and revenue creation. Responsible for meeting or exceeding overall planned revenue and APD targets for the ship.

Essential Duties & Responsibilities

• Analyzes marketing programs and associated revenue to develop or adjust strategies and tactics to increase guest participation. Develops marketing promotion plans for improving or increasing profitability of the revenue areas onboard the vessel. Identifies and makes recommendations to implement plans. Works directly with the Cruise Director to identify the optimal scheduling opportunities.
• Participates with the management team in formulating operating decisions regarding early arrivals, late departures, itinerary changes, etc.
• Ensures consistent brand standard image for guest-contact promotional materials and events. This includes the promotion of onboard print including the Cruise Compass, television/electronic media, direct-to-Stateroom mail, and point-of-purchase displays. Assists in scripting “word of mouth” advertising and activity announcements to promote revenue areas.
• Works with all levels of shipboard employees and management in a positive and productive manner. Works with the Training & Development Manager to implement sales related training programs for employees and management.

Hiring Requirements

• Three to five years marketing promotions, market research and/or sales analysis events, cruise lines or amusement/theme parks.
• Working knowledge of sales analysis techniques and point of sales (POS) systems preferred.
• Ability to conduct focus group presentations.
• Ability to interact appropriately with all levels of employees and management.
• Ability to lead management group in brainstorming sessions.
• Working knowledge of computers, Internet access, and the ability to navigate within a variety software packages such as Excel, Word, or related programs.
• Ability to produce computer graphs and related images preferred.
• Bachelor’s degree in marketing, business administration or related field from an accredited university or college, or the international equivalent preferred.

Salary & Conditions – Will be discussed upon application

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Navis is acting as an Employment Agency in relation to this vacancy.

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